Thursday, March 21, 2013

Truth in Advertising



they talk about
TRUTH
in advertising
in the way
they nip and tuck
our bodies
with
a mouse
and a 
keyboard
behind
a computer
screen.
.
they talk about
TRUTH
in advertising
this weeks
celebri-tweet
pushing
vodka at 
this months
hottest bar
in this year’s
hottest city
all working
to ease their way
into your
hard
earned
wallet.
.
they talk about
TRUTH
in advertising
but where was
my TRUTH
when they talked about
the big black spot
that was cancer
and their miracle
cures
and showed me 
a brochure
filled with
shiny
happy
cancer
survivors
.
they talk about
TRUTH
in advertising
but where was 
my TRUTH
when I asked
about my 
pain
and
my fear
and they
said oh yes
that happens.
.
they talk about
TRUTH
in advertising
but where was
my TRUTH
when remission
wasn’t just simple
and smooth
and shiny
like they showed me
in my brochure
.
They talk about
TRUTH
in advertising
but this isn’t
what they sold me
in my brochure
.
This isn’t
the 
TRUTH
they sold me
but the ad-man says
I should just be
happy enough
that i am simply
alive
.
They talk about
TRUTH
in advertising
but sometimes
what you get
is the bait
and switch
instead.

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